Care Advising

Help employees manage caregiving with confidence

Bright Horizons® Care Advising blends high-touch guidance for employees’ everyday benefit questions and complex care needs with a robust digital experience. Whether they’re caring for aging parents, supporting a neurodiverse family member, navigating healthcare decisions, or facing major life transitions, this personalized support grows with your employees wherever life takes them.

Explore Care Advising for Your Employees
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Family care, elevated

Bright Horizons Care Advising — powered by Homethrive — is fully integrated into our benefit ecosystem and designed to support employees throughout every step of the caregiving journey. It offers the help they need to stay grounded and consistently show up as their best selves at work, even through complex and high-stress caregiving decisions.
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Credentialed care guides

Multilingual experts provide employees with clear answers, help accessing their full range of benefits, and confident steps forward for any circumstance

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Comprehensive advising

Hands-on delivery of care guidance for complex needs — senior care, neurodiversity, healthcare decisions, grief and loss, estate planning, and more

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Robust digital platform

Self-service tools, suggested actions, and educational resources offer immediate assistance, helping employees take charge and plan ahead

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Personalized care guidance through every stage

Expert guides support the unique caregiving journey of every employee. With backgrounds in social work, gerontology, and care coordination, Care Guides help employees deftly manage complex, intense, and rapidly changing family needs. Plus, continuity with the same Care Guide means employees build trusting relationships and get the right direction in less time.

Care Guides: 
  • Help employees understand all available benefits, answer questions, and build a care plan
  • Reduce the stress employees face when researching family needs 
  • Reserve family care providers on employees’ behalf 
  • Offer informed and practical recommendations for complex needs

Employees benefit from ongoing Care Guide relationships, designed to solve today’s needs and plan for tomorrow.  

Care benefits in action

Discover how utilization of Bright Horizons' strategic benefits solutions transform workforces.

Explore Case Studies
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Digital platform for anytime support

High-touch Care Guide support is complemented by a rich, interactive digital Care Hub for quick answers and in-depth education on a host of caregiving challenges. Informed by more than 10,000 hours of Care Guide interactions, this digital hub allows you to more effectively support employees who prefer to navigate on their own.

The Care Hub includes:
  • Curated resources that help employees proactively research and plan before challenges become more complex
  • Self-service tools with a robust, built-in assistant to help employees find answers and resolve everyday needs
  • Practical, specific advice shaped by thousands of Care Guide interactions and grounded in real caregiving situations 
  • Messaging capabilities, a smart journal, a medication tracker, and tools for schedule coordination

This digital hub empowers employees to make informed decisions and offers the guidance they need, whenever they need it.

Support for the full caregiving journey

Care Advising combined with Bright Horizons Back-Up Care™ delivers a single, central way to provide caregiving support for all employees at every moment. The unified solution helps employees source high-quality care providers and navigate complex caregiving decisions from one trusted partner — saving time, reducing stress, and strengthening engagement.


Specialized areas of care guidance include:


Senior Care Advising

Home support services, senior living options, and safety planning to help seniors remain at home, plus, community-based services and resources for caregivers


Senior Care Healthcare Navigation and Coordination

Assistance finding providers and scheduling appointments, plus support for hospitalizations, hospice, Alzheimer’s and dementia, V.A., and Medicare needs


Grief and Estate Planning

Legal and financial support, guidance for families managing through loss, and assistance for executors and administrators handling logistics after a loss


Neurodiversity Support

School system advocacy, diagnosis and disability benefit navigation, care coordination, and more to support individuals with autism, ADHD, dyslexia, and other cognitive differences


Care Advising provides guidance and resources for a broad spectrum of caregiving challenges, in addition to these specialized areas. Other areas of support include securing child care subsidies and state-funded benefits, foster care transitions, unexpected legal guardianship, sudden financial hardship, loss of care, and more.

Meet your employees' unique needs

Wherever life takes them, your benefits can be there in support. Bright Horizons Care Advising combines with our unmatched direct care delivery, offering employers the most complete and cohesive family care benefit on the market. See what’s possible when employees can solve last-minute care gaps, effortlessly arrange long-term child and senior care, and manage through life’s twists and turns with one program.
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    Care Advising highlights:

  • Ongoing, 1:1 relationships with credentialed Care Guide
  • Assistance for everyday and complex caregiving needs
  • Help navigating all employer-provided benefits
  • Interactive digital hub for immediate assistance and tools
  • Deep expertise in senior care, neurodiversity, and more
  • Faster resolution, less stress, higher employee engagement

Learn more about Care Advising

Connect with us to explore how we can help your employees manage caregiving challenges more efficiently and drive measurable impact for your organization.

Looking to book care or access your employee benefits? Get started here.