The Edge: Who Benefits From the Surge in Employer-Paid Tuition?

co-workers sitting at table

August 17, 2022 – In The Chronicle of Higher Education’s The Edge newsletter, the author references a recent conversation with EdAssist by Bright Horizons Vice President and General Manager, Jill Buban, about how employers are looking to tuition benefits to help them attract and retain personnel.

In today’s “job seeker’s labor market,” employers are looking to tuition benefits to help them attract and retain personnel. In fact, the EdAssist executive told me, this year 100 of its employer partners plan to offer workers ways to attend college with no out-of-pocket costs at all, up from 66 last year. And employee retention is one of the chief reasons Amazon announced a major expansion of its tuition-benefits program in March.

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