What does college admissions have to do with productivity and employee retention? More than you might think. Research shows that the majority of today’s workforce shares a common concern — education. Employees spend untold hours helping their children navigate and succeed in the increasingly competitive quest to get into the college of their choice, which creates increased stress and time-consuming preparation for the entire family. What’s more, highly valued, experienced employees — typically between 35 and 50 years of age — are the most likely to have children who are preparing for college.

A Top-Tier Solution

College Coach, a Bright Horizons solution at work, can help by providing your employees with valuable resources and expert advice. College Coach fills the void in many traditional work/life benefits packages that provide resources to employees with young children and those caring for older relatives by addressing another critical time in the lifecycle.